02.11.10 Adcando launches website version 3.0 for Awesome Deals
This new website version includes everything necessary to begin awesome deals in your city.
01.02.10 Going Social
awesome deals are going social in 2010 by offering contests and promotions to help us reach our goal of 1 million members before December 31st, 2010. You can find us on Twitter, Facebook, and other social networking websites
12.12.09 Launch of Beta Website
adcando llc., a division of Guerrilla Marketing Strategies launches it's beta website for awesome deals. Adcando, pronounced AD-CAN-DO promotes awesome deals from "local" businesses through email marketing and text message marketing. Awesome deals are offers that save consumers between 50% and 90% on things they like to "DO". Each day they feature a new offer, available for a 24 hour period. Awesome deals is a free service provided to consumers.
Similar one day deals, coupon websites, and mobile text marketing programs have caught big media attention and have been featured on:
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Online coupon usage increases with income
The use of coupons is usually attributed to low income households. However, PriceRunners latest survey of 1,000 consumers with internet access found that coupon usage increased with income. While 58 percent of respondents with yearly household incomes of less than $35,000 had used an online coupon at least once in the past six months, nearly three-quarters (74 percent) with incomes between $35,000 and $74,000 had done so, according to survey results. read more |
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Q3 2009 CPG Coupon Statistics
How did consumer packaged goods (CPG) companies respond to the current economic climate of 2009? Well, according to NCH Marketing Services’ 3rd Quarter 2009 Coupon Facts Report: they distributed more coupons! CPG coupon distribution increased 11% in Q3 2009 over Q3 2008. Significant as this may be, the really exciting finding was that consumers responded with an even more dramatic 23% increase in redemption! read more |
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Women Depend on the Internet to Spend and to Save
Coupons are a very powerful and flexible marketing tool. They benefit manufacturers by increasing sales, retailers by bringing in more customers, and consumers by offering great bargains. To better understand consumers' use of coupons, Burst recently surveyed more than 4,500 women 18 years or older about their current use of the Internet for household purchases and their penchant for web coupons. read more |
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New Research on Couponing Trends
Platform-A's Business Intelligence organization, in partnership with Information Resources, Inc. (IRI), has released the results of a new study on trends in consumer couponing with interesting results. Based on input from more than 36,000 IRI panelists gathered in September, 2008, the study gauged consumer usage of traditional newspaper coupons and interest in digitally distributed online coupons. read more |
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Mobile coupons and social networking have customers reaching out to businesses
Using social networking sites such as Facebook and Twitter and through targeted text messages to cellular phones, businesses are finding ways to complement existing advertising efforts. read more |
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JupiterResearch Finds More Advertisers Deploying Mobile Coupons
"Mobile coupons are gaining traction among advertisers, and are no longer just a niche tactic, rather they are moving toward the mainstream to more common use,” explained Neil Strother, analyst with JupiterResearch and lead author of the report. “There are definite benefits to using mobile coupons such as real-time offers, geo-targeting, personalization, time-of-day redemption tracking, triggering impulse purchases, and a lower cost of delivery.
12/28/2009 DUBLIN, Ohio (AP) - Wendy's is about to test coupons sent to cell phones
Customers of the nation's No. 3 burger chain who sign up for the promotion and provide their phone number will receive a discount by showing their mobile device to a Wendy's cashier. |
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JupiterResearch Finds More Advertisers Deploying Mobile Coupons
"Mobile coupons are gaining traction among advertisers, and are no longer just a niche tactic, rather they are moving toward the mainstream to more common use,” explained Neil Strother, analyst with JupiterResearch and lead author of the report. “There are definite benefits to using mobile coupons such as real-time offers, geo-targeting, personalization, time-of-day redemption tracking, triggering impulse purchases, and a lower cost of delivery.
Watch this story of a local pizza restaurant using mobile coupons |
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12/28/2009 DUBLIN, Ohio (AP) - Wendy's is about to test coupons sent to cell phones
Customers of the nation's No. 3 burger chain who sign up for the promotion and provide their phone number will receive a discount by showing their mobile device to a Wendy's cashier. |
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